New business websites
For firms launching, rebranding, or moving on from a site that no longer reflects what the business has become.
Web Design and Development
Websites Built to Convert, Not Just to Look Good
The short answer
Web design and development is the process of planning, designing and building a website so it loads fast, works on every device and guides visitors towards enquiring or buying. Prickly Digital builds conversion focused, SEO ready websites for small and medium businesses, with a content management system so you can update the site yourself. Most brochure sites launch in four to eight weeks depending on page count and content readiness.
Our position
A pretty website that does not generate enquiries is a cost, not an asset. We design around one commercial goal first, whether that is an enquiry, a sale or a booking, and let the visual design serve that goal rather than the other way round.
Awards are nice. Leads pay the bills.
Benefits
- Conversion optimised layouts and clear calls to action
- Mobile first, responsive across all devices
- Fast Core Web Vitals and clean, crawlable code
- SEO friendly structure and schema built in from day one
- Content management system so your team can edit easily
- Ongoing support, hosting guidance and maintenance
What we build
Website redesigns
For sites that look dated, load slowly, or attract traffic that never converts. We audit what is failing before we redesign, so the new site fixes the actual problem.
Ecommerce builds
Product sellers who need a store that handles stock, payments and returns without friction, typically on WooCommerce or Shopify.
Landing pages
Focused pages built for paid campaigns, because sending Google Ads or Meta Ads traffic to a homepage wastes budget.
Our Process
- 1
Discovery call to understand your business, goals and customers
- 2
Wireframing, design concepts and content mapping
- 3
Development, content integration and on-page SEO
- 4
Testing, launch and post-launch support
Frequently asked questions
How much does a website cost in the UK?
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Most small business websites cost between a few hundred and several thousand pounds depending on page count, ecommerce functionality and custom features. We give a fixed quote after a short discovery call so there are no surprises.
How long does it take to build a website?
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A standard brochure website typically takes four to eight weeks. Timelines depend mostly on how quickly content and images are supplied, which is usually the real bottleneck rather than the build itself.
Will my website be good for SEO?
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Yes. Every site we build ships with a crawlable structure, fast loading, clean metadata and schema markup, so it is ready to rank rather than needing expensive fixes later.
Do you offer support after launch?
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Yes. We offer ongoing maintenance, updates and hosting guidance, and we can manage the site for you if you would rather focus on running the business.
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Ready for a website that earns its keep?
Book a free consultation and we will talk through what your site needs to do and what it will take to get there.
Book a Free Consultation